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"Renting is the perfect way to dress for the wedding location and specific formality of the event," says RTR's senior director of fashion and styling, Suzanne Smallshow

As you see, the differences can be incredibly subtle

When you need to seem cool and laid-back, this uncomplicated and easygoing approach is also a safe choice

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Though, as anyone with a social media account will attest to, for every ounce of high praise, a hate-follow lies not-so-distantly in its wake

in fact, 90 percent of women have at least one risk factor for cardiovascular diseases which cause one in three deaths among women each year